
Want a leg up on your competition? It is estimated that 47% of small businesses are still not using social media. Engaging with your customers on social gives you the opportunity to connect over other small businesses ignoring this mode of communication. And video is a great way to connect. Continue reading ‘The Power of Video’
Posts Tagged 'email marketing'
The Power of Video
Published August 1, 2011 marketing for small businesses , technology and small business 1 CommentTags: conversion rates, customer loyalty, email marketing, marketing, small business, social media, video
The Power of Email Marketing
Published January 31, 2011 marketing for small businesses , technology and small business 3 CommentsTags: constant contact, email marketing, free one-on-one counseling, free workshop, low cost training, ron cates, sbdc and citd

Want to know how to harness the potential of email for marketing your business? Continue reading ‘The Power of Email Marketing’
Should you participate in a Groupon?
Published September 27, 2010 marketing for small businesses , small business management , technology and small business 4 CommentsTags: assistance, budget, discount marketing deal, email marketing, entrepreneur, entrepreneurship, financial planning, groupon, help, leads, management, marketing, net profit margin, resources, sales, sbdc and citd, sbditc, small business

Groupon and similar deal sites convince small business owners to offer deep discounts in the hopes of attracting hordes of new customers. Sadly, some small businesses end up regretting the decision to offer a discount marketing deal. Here’s why: Continue reading ‘Should you participate in a Groupon?’
Truth in Advertising
Published August 3, 2010 marketing for small businesses , small business management 4 CommentsTags: email marketing, entrepreneur, entrepreneurship, management, marketing, resources, sales, sbditc, small business

SBDC Small Business Advisor Gabriel Reyes shared this cool Business Week article with us recently. It talks about how a small business should embrace its size and have marketing materials that reflect that. As the author puts it: “Marketing should reflect what your company can deliver today, not what you aspire to do in the future.” Continue reading…
What’s the best way to sell my product/service online?
Published June 29, 2010 marketing for small businesses , technology and small business 1 CommentTags: assistance, business plan, constant contact, customer service, email marketing, emarketing, entrepreneur, entrepreneurship, management, marketing, resources, sales, san diego business training, sba, sbdc and citd, sbditc, search engine optimization, SEO, small business, training

In a recent newsletter to which the SBDC and CITD subscribes, we read a cool article about e-marketing. It covers: Continue reading ‘What’s the best way to sell my product/service online?’