Posts Tagged 'entrepreneurship'

To Live and Do Business in San Diego

ladder to success
Yesterday we read an opinion piece in the San Diego Daily Transcript and it got us thinking. Continue reading ‘To Live and Do Business in San Diego’

The Year in Ideas

sbdc and citd discusses the year in ideas
SBDC Director Victor Castillo liked the NY Times Year in Ideas and thought it might be inspiring to entrepreneurs. Check out the list…

Effective Small Business Websites

effective website content can be the key to sales
Ever wonder if the content on your company’s web site is effective? Whether you are presenting the site for customer loyalty or sales, content is king. And to help you evaluate your written content, the SBDC and CITD came across an excellent article for doing just that. Small Business Advisor Gabriel Reyes meets with entrepreneurs to review their web sites and work on search engine optimization. After you read this article, you may wish to schedule an appointment with him. Read more…

Is “Free” Good or Bad?



is free good or bad?
During the holidays, the pressure is on small business owners to make sales. Many entrepreneurs are tempted to offer deep discounts or free items.  But SBDC and CITD Small Business Advisor recently came across an article that explains why doing so may harm your long-term sales potential. On Business Week, Steve McKee says, “There’s nothing wrong with offering the occasional sample freebie as long as you don’t undermine your brand’s value.” Read more…

Social Media Tips for Small Business Owners

sbdc and citd share social media tips
In the new issue of Costco Connections, SBDC and CITD staff came across a list of tips from the VP of American Express OPEN on using social media. These five quick tips are good to keep in mind as you enter the world of social media, or if you have been tweeting for years. Continue reading ‘Social Media Tips for Small Business Owners’



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